What Makes A Good Company Logo?

By Joe | December 22, 2017 |Branding,Marketing

Most everyone knows the Nike symbol. Why? Because it’s classic. It’s simple. It’s versatile. It has all the elements of a powerful, lasting logo. A logo that stands the test...

Cross Posting: A Must For Content Leverage

By Joe | December 21, 2017 |Marketing,Social Media

Maximize your content by posting to more social channels If you're a company that produces content, you probably want it seen by as many people as possible. Rest assured, this...

Facebook Cracks Down on Engagement Bait

By Eliza Hunt | December 20, 2017 |Marketing,Social Media

You might be wondering: what is engagement bait? Why is Facebook “cracking down” on it? “Engagement bait” includes any posts encouraging users to like, comment, share or tag a friend...

2017 Business Trends: Year in Review

By Eliza Hunt | December 19, 2017 |Branding,Marketing

If you’re looking to start a business in 2018, your best bet is to look back on 2017 business trends. What trended this year, and is it projected to continue...

Small Business Saturday: Social Media Marketing Tips

By Eliza Hunt | June 9, 2017 |Branding,Marketing,Small Business Saturday

Working for a marketing agency, I get asked for advice on social media marketing all the time. Since most people receive a majority of their information through social media, it’s...

Network Marketing Industry Growth Continues

By Eliza Hunt | April 21, 2017 |Marketing,Network Marketing/MLM

Network marketing is growing in the global economy – are you growing with it? According to research and statistics compiled by Networking Times in 2016, the network marketing industry's upward...

Cheerios’ “Bring Back the Bees” Campaign Goes Viral

By Eliza Hunt | March 23, 2017 |Branding,Marketing

Last week, General Mills won the internet. They took it by storm with the release of Cheerios' new “Bring Back the Bees” campaign. After a long day and my hour-long commute from...

Make it Personal: Molding your Business Personality

By Eliza Hunt | February 27, 2017 |Branding,Marketing

Just like a person, your business needs its own personality to show customers who you are and what you’re about. Of course, you want this personality to be friendly and...

Why is Small Business Marketing CRUCIAL for Success?

By Joe | February 7, 2017 |Marketing

Let’s face it – we live in a much busier world than before the age of the internet. There is so much information available to an individual at the touch...

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